From exceptional fabrics was born an outright lifestyle associated with the Loro Piana brand. Outdoor sports like sailing, golf, skiing, horseback riding, and vintage cars, along with a love of travel, are what often fueled the creation of iconic pieces. “They are designed to provide our clients with solutions to feel comfortable in their leisure time, for any season or occasion, with our idea of elegance,” says Loro Piana. Each piece is conceived with a specific function in mind. “The details and features had to satisfy, first and foremost, my husband and me, as we were the first testers. If the piece worked for us, it would definitely work for our clients as well,” she remarks.