Joseph Altuzarra Is Creating the Ultimate Fashion Archive for His Daughters

Joseph Altuzarra Is Creating the Ultimate Fashion Archive for His Daughters

There’s an art to building an archive. It takes time, money, and an eye for timeless pieces that will age well. Imagine, then, having to do none of that and simply being gifted an archive, one that consists of pieces straight from a CFDA Award-winning brand. That’s what Joseph Altuzarra’s daughters, Emma and Charlotte, will receive upon blowing out their candles on their eighteenth birthday. The designer revealed on TikTok in April that he’s currently building out an Altuzarra archive for his daughters by choosing a few pieces from every collection and putting them aside. The video blew up (garnering almost a quarter of a million views, the most he’s ever received on the platform) as viewers gushed over the sweet project. “TikTok algorithms are a mystery to me, but the response to that video was huge,” he tells W over Zoom. Below, the designer and father breaks down the project, shares some pieces his daughters will receive in 15+ years, and reveals his (in no way solidified) plans to design children’s wear for his brand.

First, I would love to hear a little bit about your daughters. What are they like?

Charlotte is turning one in a week and Emma is three and a half; they’re really sweet, very loving kids. Emma is quite headstrong. She is very playful and funny and she’s getting to that age where she’s starting to say really funny things. And then Charlotte is just such an angel. She’s a smiley, easygoing little sister.

They’re really growing up around the studio and your work. Has Emma shown an interest in fashion at all?

She has a pretty acute sense of what I do for work. She comes to the office a lot, and she’ll draw while I’m drawing or she’ll join when we’re doing fittings or styling. She’s also been to the store, so I think she has an understanding of the end product we’re creating.

Even at three and a half, she already has her own sense of what she likes to wear. Every night, she picks an outfit for herself—from the…

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W is an American fashion magazine that features stories about style through the lens of culture, fashion, art, celebrity, and film.