That cultural cache may be why her collaboration with Italian fashion house Marni has been so anticipated. The Marni x Erykah Badu capsule was released in select U.S. Marni boutiques last month. The 42-piece collection features women’s ready-to-wear garments, including dresses, accessories and footwear, accented with handmade leather patchwork, heavy wools, bold sequins and lush velvets. Badu, 52, who is known for her creative and eccentric style, was hands on in all aspects.
“I’ve worked the same way in every area of my life; on stage I’m doing sound, I’m doing lighting, set design, costume, hair, makeup,” said Badu, whose 18-year-old daughter Puma modeled for the campaign. “I’m involved in everything. I am a creator. I am a visionary…we put those things together and came up with something really creative.”
Claire Sulmers, CEO of the influential style blog Fashion Bomb Daily, says Badu’s versatility has made her a muse for designers.
“She is a trendsetter, but she’s always marched to the beat of her own drum…she can work anything, from a designer you might find at a flea market, to a runway,” said Sulmers, who called Badu an icon. “I think that is what can be attributed to her collaborating with brands because a lot of these brands that might have been under the radar or off the radar, now they’re like, ‘Whoa, there’s this beautiful woman who is an amazing artist, who also has an amazing style, and we want to work with her.’”
As Badu enters the…
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