Best affordable gowns Australia: Label spotted at Cannes wows with ‘showstopper’ dresses but there’s no designer price tag

Best affordable gowns Australia: Label spotted at Cannes wows with ‘showstopper’ dresses but there’s no designer price tag

Fashionistas are rushing to get their hands on occasionwear by a celebrity-loved Aussie label, and the great news is it doesn’t come with a couture price tag.

Brisbane-based Alamour the Label has built up a cult following among those in the know.

This is thanks to its stunning one-of-a-kind outfits that boast both vintage appeal and a modern edge.

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From prom dresses to wedding gowns, evening outfits and formalwear, Alamour has something unique for everyone – and you’d be hard pressed to find something similar anywhere else.

It also boasts a glamorous fan base including the likes of Kim Kardashian, Khloe Kardashian and Jennifer Lopez.

Fashionistas love this celebrity-loved Aussie label (Saffira dress pictured). Credit: Alamour
Brisbane-based Alamour the Label has built up a cult following (Venice dress pictured). Credit: Alamour

Prices typically range between $100 and $300.

However, the most recent Cannes Edit – worn by the likes of model Meredith Mickleson, actress Zita Vass and celebrity hairdresser Jennifer Yepez – is slightly more pricey.

Gorgeous beaded gowns range from the more affordable $399 all the way up to $1,200 for an incredible one-of-a-kind creation that is perfect for a wedding and has been seen on the Venice red carpet.

Highlights in the celebrity-loved range include the Ofelia Gown in Silver ($399), which features a high neck, short sleeves and an open back.

Shoppers are also rushing to get their hands on the classic black $399 Faye Black Gown ($399), which was recently worn by Meredith Mickelson on the red carpet.

Alamour has something unique for everyone. Credit: Alamour
The classic Faye gown is a hit among shoppers. Credit: Alamour

Other top gowns recently launched by Alamour in the Cannes Edit include the $450 Cary Dress, which is in the colour of the moment: ice blue.

The Saffira Beaded Gown ($499) is another standout.

Sculpted with an asymmetrical cape sleeve that…

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