Days 3 and 4 of Milan Fashion Week were a sight to behold, featuring collections from some of Italy’s top fashion houses. From the flamboyant designs of Gucci to the classic styles of Armani, here’s a lowdown on the highlights.
Read on for all the highlights from Day 3 and 4 of Milan Fashion Week Spring/Summer 2024
Gucci
Gucci, under the creative direction of Sabato De Sarno, stole the spotlight with its globally-inspired collection. In the run-up to Sabato De Sarno’s first Gucci show, you couldn’t miss the banners in deep oxblood with the word “Ancora” everywhere, meaning “again” or “still” in Italian. Sabato De Sarno’s journey from working behind the scenes in fashion to presenting his very first show as the creative director of Gucci marked an extraordinary moment in his career. His mission was clear: “I want people to fall in love with Gucci again.” The show began with a reinterpretation of Gucci classics: the Jackie bag, the Horsebit loafer, the GG belt, and the men’s overcoat, each subtly transformed under De Sarno’s generational touch. The loafers were given a platform twist reminiscent of Clueless, and the Jackie bag appeared in De Sarno’s signature red, the “Rosso Ancora,” paying homage to Guccio Gucci’s past as a bellboy at The Savoy. This revival of Gucci’s heritage pieces exuded a fresh vibe for the brand. As De Sarno explained, the focus was on materials, shape, and silhouette, aiming to establish a novel aesthetic for Gucci. De Sarno also unveiled a Gucci art book spotlighting a fresh wave of artists. Just as his show featured largely unknown models, this art book symbolized his commitment to sharing the spotlight he enjoys at the iconic brand with other creative talents. It marked the inception of something entirely new.
Versace
Versace, on the other hand, continued to pay homage to the ’90s, a decade that played a pivotal role in shaping the brand’s identity. The collection…