From Dior’s New Look perfume to the reinvention of YSL’s Black Opium, 2024 will be a big year for fragrance.
Where fragrance is concerned, 2023 will be a tough year to top with its senses-delighting launches, but 2024 is already shaping up to be another big year for perfumes, colognes and everything in between.
Last year, vanilla perfumes went viral, niche scents were on the rise and old fave fragrances were reimagined. So far this year, perfumers like YSL and Ellis Brooklyn have translated fashion trends to fragrance, bottling up the colours du jour (read: red and peach) and presenting new ways to wear them. Others like Armani and Viktor & Rolf have revamped their signature scents. Suffice it to say, we’ll be spoiled by choice with an influx of new fragrances to shop from as the months roll on.
Follow along as we break down the best new perfumes that’ll define 2024.
Dior New Look
New year, New Look! Inspired by Christian’s Dior iconic New Look silhouette from 1947, this amber-scented, unisex eau de parfum finds the perfect balance between freshness and sensuality. Featuring enigmatic notes of aldehyde and frankincense, this scent redefines what it means to smell like amber.
“True to Christian Dior who wanted his fragrances to be an olfactory mirror of his couture, I strove to retain this perfect symbiosis between fashion and fragrance with incredible daring,” says Francis Kurkdjian, creative director of parfums Dior on the brand’s website. “I wanted to create a fragrance that echoes the spirit, nuances and essence of the New Look today.”
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Ellis Brooklyn Peaches
Smell sweet as a peach wearing Ellis Brooklyn’s Peaches Body Mist. Perfectly aligned with Pantone’s 2024 Colour of the Year, “Peach Fuzz,” this fragrance is bursting with juicy notes of sweet peach, orange flower, and sugared musk.
Remember those body sprays you’d spritz on to excess back in the day because…
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