Ilia Beauty Drops Hydrating Lip Crayons + More Beauty News

Ilia Beauty Drops Hydrating Lip Crayons + More Beauty News
Photography Courtesy of Ilia Beauty

Plus, Tower 28 and Ouai collaborate on a limited-edition lip jelly.

Ilia Beauty unveils a lipliner-and-lipstick hybrid

What glides on like a lip liner and hugs like lipstick? That would be Ilia Beauty’s latest lip innovation, the Lip Sketch Hydration Crayon. Launching with 12 shades, from soft peach “Pampas” to classic red “Case Study,” these lightweight crayons are here to upgrade your lipstick routine for the better.

The “uniquely specific” diameter of these soft-matte crayons paired with their easy-to-sharpen tips allows for precise sketching, so you can draw on the perfect lip and rest assured it’ll stay put (and full of colour!) for up to 12 hours. Star ingredients like hyaluronic acid and marine plant extracts increase hydration over time as the product wears for smoother, plumper, more defined-looking lips.

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Tower 28 and Ouai drop a juicy lip jelly (and it’s limited edition!)


In what we’re willing to bet will be one of the coolest beauty collaborations of the year, Tower 28 and Ouai have teamed up to launch a limited edition lip jelly. Borrowing from Tower 28’s beloved ShineOn Lip Jelly formula and Ouai’s delicious St. Barts scent, this limited-edition “Chill in St Barts” Lip Jelly is a tropical treat for lacklustre lips.

The apricot kernel oil, raspberry seed oil and rosehip oil ingredients nourish and protect your pout, while Ouai’s signature St. Barts scent gives off notes of dragon fruit, orange blossom, tuberose and baltic amber. Shiny like a gloss yet soothing like a balm with an addictive summery scent, it’s the collab we didn’t know we needed.

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Makeup by Mario launches a bronzing serum


If there’s anyone we trust when it comes to shaping and sculpting our faces with makeup, it’s Mario Dedivanovic. Just look to Kim Kardashian for proof of his super snatching skills! The pro MUA’s latest release under his Makeup by Mario brand is a one-of-a-kind…

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