How the Dyson Airwrap™ multi-styler uses science and technology to deliver flawless results for every hair type.
If you regularly use a super-hot blow-dryer, straightener or curling iron, your locks have likely suffered some noticeable damage. Extreme heat can cause multiple hair issues, including loss of shine, breakage and split ends. You’re not alone in your struggles: Dyson’s 2022 Global Hair Science Study found that the hair dryer is the most common hair tool used across the globe, and 65 per cent of Canadians say that their hair is damaged. The good news is that the Dyson Airwrap™ multi-styler, with its re-engineered attachments and enhanced airflow, can help you achieve a salon-worthy blowout at home without causing heat damage.
How traditional hot tools work
Changing hair texture—adding curls, straightening, smoothing frizz—requires temporarily breaking and resetting the hydrogen bonds in your hair using water or heat. Traditional hairstyling tools use very high temperatures to break and reset these bonds to create styles and dry hair. But what most people don’t realize is that over time, that heat can create irreversible damage, especially when it comes to loss of strength and elasticity. “As soon as the elasticity is gone, hair looks dry, drab and dull,” says celebrity hairstylist and Dyson global styling ambassador Matthew Collins.
Styling from wet to dry means the Dyson Airwrap™ multi-styler doesn’t need to rely on extreme heat to set your hair into its desired shape. “If we keep the temperature below 150 C (or 300 F), we’re in the safe zone,” says Anna Robb, senior design engineer at Dyson. That’s why the Airwrap uses intelligent heat control to calculate the temperature 40 times per second, ensuring that the heat output never rises above 150 degrees, while still locking in amazing style.
Dyson’s hair-friendly technology
The coolest feature of the Dyson Airwrap™ multi-styler is the innovative use of the…
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