How This French Beauty Brand Is Revolutionizing the Skincare World With Biotech

How This French Beauty Brand Is Revolutionizing the Skincare World With Biotech

Introducing Orveda and their formulas that work with your skin, not against it.

When we were dreaming up the brand, [entrepreneur] Nicolas Vu and I wrote a sentence on a piece of paper; it said, ‘Works with your skin, not against it,’” explains Sue Nabi, CEO of Coty Inc. and co-founder of Orveda. This became the foundation of the brand.” In 2014, Vu and Nabi founded the green biotech company with the goal of reinventing what it means to be a high-end skincare brand. Orveda delivers highly concentrated formulations of actives that work with skin because the brand is rooted in the world of science.”

Orvedas mission is to deliver incredible skin health solutions and formulations without the typical downsides of efficacious skincare, such as irritation, skin sensitivity and redness. Rather than focusing on aggressive treatments and over-use of harsh procedures (which causes the skin to become highly sensitized over time, a phenomenon doctors call over-processed skin”), Orveda considers the long-term health of skin and focuses on maintaining the integrity of the skins barrier, which is integral to skins overall health and function. To do this, Orveda harnesses the power of French biotech. 

Over the last 30 years, the brands visionary founders, Nabi and Vu, have worked with the worlds leading scientists and medical experts. It was through these experts that they developed a deep understanding of active ingredients and the latest skincare technologies. They also began to see the limitations of traditional skincare. Enter: Orveda. Using biotechnology—a blending of natural ingredients and lab technology used to develop high-performance ingredients—Orveda products target specific skin needs effectively while maintaining the health and integrity of the skin.

As part of its mission to visibly extend the youthfulness of the skin, the clean, vegan and sustainable brand has launched the latest addition to its lineup: the…

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